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InkJet, Inc. Customer Benford Brewing Chooses Thermal Inkjet for Date Codes on Labels

Brewery adds InkJet, Inc.’s Anser U2 Pro-S thermal inkjet printer.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Benford Brewing, a South Carolina-based company, has recently become a customer of InkJet, Inc. through its recent purchase of the Anser U2 Pro-S thermal inkjet printer.
 
After completing a major expansion to its facility, Benford Brewing needed a date code on its cans as well as adopting a faster, more efficient way to code.  The brewery currently only needs to code one or two days a week. CIJ machines tend to struggle when there is significant downtime.
 
Laura Cassels, InkJet, Inc.’s marking and coding specialist, recommended that Benford Brewing consider an Anser U2 Pro-S, a thermal inkjet printer (TIJ) that provides significant cost savings, a smaller footprint and more reliability as compared with CIJ printers, the company said.  Another challenge was determining exactly where to print the code. After testing, InkJet, Inc. concluded that printing on the label before it was applied proved to be the ideal solution.
 
“We take great pride in the quality of our product. Showing clear coding on our beer labels demonstrates our commitment to consumers in providing a fresh tasting product,” said Bryan O’Neal, Benford Brewing owner.

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